An Overview
How do you add some sparkle to a washed-up water category?
Half of health-conscious consumers don’t like plain water. So we developed a range of three sparkling flavoured waters that deliver 100% of daily recommended vitamins. In 2017, we helped create Europe’s first alkaline water – Actiph. But now we needed to build the brand and stretch the portfolio into the fizzing flavoured sparkling water category.
Acti-Vit comes in on-trend slimline cans. It has bold flavour cues and signposts ‘mood boosting’ health benefits. Plus Acti+ which connects with people looking for a pre/post-workout boost.
Stay tuned for advantageous results!
