By Cat SummersClient Services Director
16th May, 2024
We’re thrilled to announce we’ve won our biggest ever pitch to be appointed as lead creative agency for the esure Group across their two iconic insurance brands, esure and Sheilas’ Wheels.
We fended off competition from global networked agencies, and will be responsible for creative strategy and integrated campaign delivery across the both brands. VCCP Media have been appointed as media partner and we look forward to working with them to bring our campaign ideas to consumers across the UK.
David Guy, Founder at Guy & Co, said: “esure is all about giving their customers confidence in how simple their brand of insurance is, and we’re thrilled to be appointed as their lead creative agency to deliver bravely effective results. It’s been a while since the Brands’ most famous work and we’re looking forward to the ride ahead.”
Gareth Haggerty, Head of Brand Marketing at esure Group, said: “Guy & Co share our excitement about the huge potential within our two sleeping giant brands. The team’s drive to create bold, brave, impactful work is a fantastic fit with esure’s desire to shake up the insurance sector and reinvigorate our iconic brands.”